Category: Economics for Business 9e

The French President, Nicolas Sarkozy, has asked a panel of economists, including Joseph Stiglitz, to come up with new measures of the quality of life as an alternative to the more traditional measures of GDP and production. He believes that traditional GDP measures understate the developments that have taken place in France.

Sarkozy seeks le feel-good factor Times Online (10/1/08)
France seeks new growth measure BBC News Online (8/1/08)
Beyond GDP – odd numbers Conde Nast Portfolio.com (9/1/08)

Questions

1. Explain why traditional GDP measures may not be a good measure of the standard of living.
2. Define what is meant by an Index of Sustainable Welfare.
3. Use the ‘Make your own ISEW‘ on the Friends of the Earth web site to assess the factors that make the most difference to the standard of living.

In the 1990s UK living standards were estimated to be 4% below those of the USA, 33% less than in Germany and 26% lower than those in France. However, faster economic growth in the past two decades has, according to Oxford Economics, led to average incomes overtaking those in the USA and rising some 8% more than those of France and Germany.

UK living standards outstrip US Times Online (6/1/08)
…but at least we’ve got one up on the Yanks Guardian (6/1/08)

Questions

1. Explain the difference that the value of sterling makes to the measure of the standard of living.
2. “With an adjustment made for this “purchasing power parity”, the average American has more spending power than his UK counterpart and pays lower taxes”. Define what is meant by purchasing power parity (PPP). Why does the standard of living need to be measured at PPS rates?
3. Discuss the principal factors that have led to the increase in the standard of living in the UK.

As if there wasn’t enough bad economic news at the start of 2008, Majestic Wine has been warning wine lovers to stock up early as the price of their favourite tipple is likely to rise considerably during 2008. The company is warning that, due to the strong euro and poor harvests, the price of an average bottle may rise by as much as £1.

Wine lovers find no escape from the woes of world’s economy Times Online (4/1/08)
Majestic warns of champagne price rise Telegraph (4/1/08)

Questions

1. Using diagrams as appropriate, illustrate the changes taking place in the market for champagne and other wines.
2. Identify the principal determinants of the price elasticity of demand for wine.
3. Discuss the extent to which a £1 rise in the price of a bottle of wine will affect the equilibrium market quantity.

The start of 2008 saw oil prices hit $100 per barrel – a new record. This important psychological as well as economic milestone has, as a result, also seen petrol prices rising to over £1 per litre. The increase in prices may prove to be an important factor in determining whether the Bank of England is able to lower interest rates.

The heavy price of $100 per barrel Guardian (4/1/08)
Oil sets fresh record above $100 BBC News Online (3/1/08)
Oil price at record $100 a barrel BBC News Online (2/1/08)
What is driving oil prices so high? BBC News Online (2/1/08)
Global oil industry in figures BBC News Online (2/1/08)
Plenty of oil left in the global tank Times Online (16/12/07)
Oil at $100 threatens to choke economy Times Online (3/1/08)
Videos
Oil prices break $100 barrier BBC News Online

Questions

1. What are the main factors that have driven oil prices over $100 per barrel.
2. Using diagrams as appropriate, illustrate the changes that have taken place in the oil market.
3. Assess the likely impact of the increase in the oil price on the major UK economic targets.
4. Discuss the extent to which the Bank of England will need to take account of higher oil prices in its decisions on interest rates.

In real terms the price of alcohol has been gradually falling, but to what extent might this have been a factor in rising levels of binge drinking in the UK? The link below is to an extract from the BBC Radio 4 Today Programme and will require real player installed on your computer to listen to it.

The price of alcohol and binge drinking BBC Today Programme(January 2008)

Questions

  1. What are principal determinants of demand for alcohol?
  2. Assess the relative importance of price against the other determinants of demand for alcohol.
  3. What are the principal factors that determine the price elasticity of demand for alcohol? Assess the extent to which an increase in the price of alcohol will lead to a fall in spending on alcohol.
  4. How effective would a rise in the tax on alcohol be in raising revenue for the government?